Swarovski’s new cut for Zirconia is truly a cut above the rest. It is the first Zirconia in history to adhere flawlessly to the comprehensive set of standards for grading diamond cut quality of the Gemological Institute of Americas (GIA), the world’s foremost authority on diamond-grading.
The unprecedented brilliance of the new Pure Brilliance Zirconia places this stone in a class of its own and makes it the finest and most diamond-like Zirconia available on the market.
Every single Pure Brilliance Zirconia is marked with a microscopic engraving that is completely invisible to the naked eye. The laser-engraved quality seal serves as your assurance that you are acquiring stones of highest precision and brilliance meeting the cutting standards of the high-quality diamond industry.
Swarovski Zirconia offers a unique selection and is based on the special cutting know-how of Swarovski and its more than 115 years of experience in the precision cutting of jewelry stones.
The use of a special "Made with SWAROVSKI ZIRCONIA" tag is therefore a strong symbol of identification for the products of Swarovski partners, enhancing their value and providing assurance that you are buying only the finest Zirconia quality.